eBanka covered portals
05. 06. 2006
eBanka, a. s. gets on with its original communication in interactive media. This time the campaign known as “Withdraw money from all ATMs of all banks in CR for CZK 6.90 only” has covered the title sites of selected internet portals. A clear advertising message works interactively also with the main function of the portals: the search box.
The currently running campaign includes a link to e-shops where the advertising message is presented in the form of a real product integrated into the e-shop’s offer. The atypical advertising space and consistent design excellently correspond to the modern conception of the narrowly targeted interactive advertising. The campaign has been developed by WDF – Web Design Factory, a full service interactive media agency.