Successful on-line campaign of eBanka

01. 11. 2006

The new on-line campaign of eBanka, a. s. "Don't pay fixed fees" is very successful again. Thanks to the use of suitable advertising formats, good targeting and high-quality media mix traditionally prepared for eBanka by WDF - Web Design Factory, the campaign goals were successfully achieved and high efficiency of the campaign ensured.

The campaign has greatly affected the interest of new clients in the bank's services and in the case of some formats, an exceptional CTR exceeding 10% was achieved. The optimal combination of mass media and targeted communication to selected groups has enhanced its overall visibility in the on-line environment.